Vinny Hayes

General Manager - Product

Vinny leads business development for the creative and production side of the company. He joined Somo in June 2010 to help establish Somo’s design and build capabilities, and lead the development of a range of world-class products for clients including Audi, News International, Domino’s Pizza, Condé Nast, Prudential, Photobox and Samsung.

Vinny has been working in the media industry since 1996. He won an Emmy for a TV documentary, worked as part of the launch team for Channel Five and in the hugely successful licensing division at BBC Worldwide.

Since 2001, Vinny has focused on mobile technology. At iTouch UK he ran the branded services and sales divisions, providing mobile solutions for a diverse range of clients, as well as iTouch’s consumer services. After leaving iTouch, Vinny joined Somo founder Carl Uminksi and ran business development for innovative mobile start-up Trutap. Prior to joining Somo, Vinny ran his own mobile consultancy.