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On Tuesday 19th November, Somo's Chief Strategy Officer, Ross Sleight has delivered a keynote speech at TechConnect Live UK's Digital Transformation stage, in Milton Keynes.
TechConnect Live UK gathered over 3,000 delegates from the UK and international tech sector, providing a unique forum for leaders to meet and discuss the key tech trends facing the sector in 2019 and beyond. There were multiple stages, covering a diverse range of tech strands, assembled to discuss technology’s impact on business, the environment and the latest trends affecting the sector.
Ross spoke about data as a catalyst for digital transformation; exploring the role of data in creating a digital transformation strategy. He examined the different stages of a digital transformation journey – from digitisation through to digital reinvention – showing how leveraging relevant internal and external data sources can create excellent customer experiences, improve business efficiency, grow income and create new revenue streams.