Privacy policy

This Privacy Policy applies only to the website on which it appears and any sub-sites hereof (together the “Site”).

Somo is committed to protecting any personal data you provide to us and to process your personal data in accordance with this Privacy Policy, any applicable laws, including the UK Data Protection Act, GDPR and applicable industry guidelines, including those established by the Interactive Advertising Bureau, American Association of Advertising Agencies and Direct Marketing Association.

The purpose of this Privacy Policy is to provide clear notice about the user information we may collect online in connection with our Site.

This Privacy Policy may be updated from time to time. You may access the current version at any time by clicking on the “Privacy Policy” link at the footer on our website.

Information we collect

Personal information
In operating our Site we may collect and process the following data about you:

  • Details of your visits to our Site and the resources that you access including, but not limited to, traffic data, location data, weblog statistics and other communication data.
  • Information that you provide by filling in forms on our Site, such as when you register to receive information such as a newsletter or contact us via the contact us page.
  • Information provided to us when you communicate with us for any reason.

What information do we specifically collect?
We may collect, store and use the following kinds of personal information.

  • Information that you provide to us for the purpose of registering with us (including Names, Job Title, Company Name, Email Address, Telephone Number, Postal Address, Country, Interests).
  • Any other information that you choose to send to us.

How your information it will be used
We will use your personal information only in accordance with our Privacy Policy. Personal data provided to Somo may be used, without limitation, for the following purposes:

  • provide you with requested products and services;
  • administration;
  • internal analysis to improve or more effectively tailor Somo’s Site;
  • business or offerings generally;
  • direct marketing; and
  • any other purpose you have consented to or which is allowed under applicable law.
  • To send to you marketing communications relating to our business which we think may be of interest to you by post or, where you have specifically agreed to this, by email or similar technology (you can inform us at any time if you no longer require marketing communications).
  • To deal with enquiries and complaints made by or about you relating to the website.

Your personal data may be combined with other information collected from you or third parties for any of the above purposes.

How we collect your information
Non-personal information
In some instances, Somo may collect non-personal (aggregate) data through cookies and Web beacons. This information is used to better understand and improve the usability, performance, and effectiveness of the Site. Please read the “Cookies” section below for more information.

To make full use of the personalised features on the website, your computer, tablet or mobile phone will need to accept cookies, as we can only provide you with certain personalised features of this website by using them.

Our cookies don’t store sensitive information such as your name, address: they simply hold the ‘key’ that, once you’re signed in, is associated with this information. However, if you’d prefer to restrict, block or delete cookies from our website, or any other website, you can use your browser to do this. Each browser is different, so check the ‘Help’ menu of your particular browser (or your mobile phone’s handset manual) to learn how to change your cookie preferences.

3rd Party Cookies
When you visit our website you may notice some cookies that aren’t related to Somo.
Some 3rd party cookies we use are ‘analytical’ cookies. They allow us to recognise and count the number of visitors and to see how visitors move around the site when they’re using it. This helps us to improve the way our website works, for example by making sure users are finding what they need easily.

If you go on to a web page that contains embedded content, you may be sent cookies from these websites. We don’t control the setting of these cookies, so we suggest you check the third-party websites for more information about their cookies and how to manage them.

3rd party tags
We use tags from 3rd party suppliers dedicated to helping us improve the relevance of our advertising banners, both on our website and across the web where we have advertisements on other websites. Our advertising policy is designed to give you the most relevant adverts possible. A tag is simply a way for us to identify if a specific page was viewed by a customer and use that information to form a more accurate advertising strategy.

What is a Cookie and how to I manage them?
A cookie consists of information sent by a web server to a web browser, and stored by the browser. The information is then sent back to the server each time the browser requests a page from the server. This enables the web server to identify and track the web browser.
We use session cookies on the website. Session cookies will be deleted from your computer when you close your browser. We will use the session cookies for the following purposes: To prevent accidental contact form resubmissions.
Each browser is different, so check the ‘Help’ menu of your particular browser (or your mobile phone’s handset manual) to learn how to change your cookie preferences. Most browsers allow you to reject all cookies, whilst some browsers allow you to reject just third party cookies. For example, in Internet Explorer you can refuse all cookies by clicking Tools, Internet Options, Privacy, and selecting Block all cookies using the sliding selector. Blocking all cookies will, however, have a negative impact upon the usability of many websites.

Providers we use to collect information
Cookies from third parties:
We use Google Analytics to analyse the use of this website. Google Analytics generates statistical and other information about website use by means of cookies, which are stored on users’ computers. The information generated relating to our website is used to create reports about the use of the website. Google will store this information. Google’s privacy policy is available at:

We use HubSpot tracking code sets the following cookies when someone visits our site:


The main cookie for tracking visitors. It contains the domain, utk (see below), initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).
(Expires: 2 years)


This cookie is used for to keep track of a visitor’s identity. This cookie is passed to HubSpot on form submission and used when de-duplicating contacts.

(Expires: 10 years)


This cookie keeps track of sessions. This is used to determine if we should increment the session number and timestamps in the __hstc cookie. It contains the domain, viewCount (increments each pageView in a session), and session start timestamp.

(Expires: 30 min)


Whenever HubSpot changes the session cookie, this cookie is also set. We set it to 1 and use it to determine if the user has restarted their browser. If this cookie does not exist when we manage cookies, we assume it is a new session.

(Expires: None. Session cookie)


This cookie is used by the opt-in privacy policy to remember not to ask the user to accept cookies again. This cookie is set when you give users the choice to opt out of cookies.

(Expires: 2 years)


This cookie can be set to prevent the tracking code from sending any information to HubSpot. Setting this cookie is different from opting out of cookies, which still allows anonymized information to be sent to HubSpot.

(Expires: 2 years)


This cookie is used to test whether the visitor has support for cookies enabled.

(Expires: Session cookie)


This cookie is used to keep track of page views in a session.

(Expires: Session cookie)


This cookie is used to recognize visitors who chat with you via the messages tool. If the visitor leaves your site before they’re added as a contact, they will have this cookie associated with their browser. If you have a history of chatting with a visitor and they return to your site later in the same cookied browser, the messages tool will load your conversation history with that visitor. Learn more here.

People who call us
When you call Somo we collect contact information to enable us to call you back as quickly as possible. This information will be stored on our CRM to allow our teams to deal with your enquiry as best as possible.

Who your information will be shared with
We may disclose information about you to any of our employees and subcontractors insofar as reasonably necessary for the purposes as set out in this privacy policy.

In addition, we may disclose your personal information in the following circumstances.
To the extent that we are required to disclose information by law.

In connection with any legal proceedings or prospective legal proceedings.

In order to establish, exercise or defend our legal rights (including providing information to others for the purposes of fraud prevention and reducing credit risk).

Except as provided in this privacy policy, we will not provide your information to third parties.

Security of your personal information
We will take reasonable technical and organisational precautions to prevent the loss, misuse or alteration of your personal information.

We will store all the personal information you provide on our (providers (Hubspot, others?) secure (password and firewall protected) servers.

Somo is dedicated to maintaining the security of personal data and preventing unauthorised access through the implementation of appropriate technical and organisational measures, as far as is reasonably possible. Such security measures also include that personal data may be accessed only by a limited number of persons within Somo.
Our employees are made aware of and must comply with Somo’s security standards. When we occasionally use third party contractors to perform tasks that might otherwise be performed by our employees, these contractors are contractually bound to adhere to this Privacy Policy and they are subject to similar restrictions as our employees.
Although we take appropriate measures to safeguard against unauthorised disclosures of information, we cannot assure you that personally identifiable information that we collect will never be disclosed in a manner that is inconsistent with this Privacy Policy.

Privacy Policy amendments
We may update this privacy policy as we keep our privacy notice under regular review. You should check this page occasionally to ensure you are happy with any changes. This privacy notice was last updated on 3 April 2018.

Access to personal information
Somo tries to be as open as it can be in terms of giving people access to their personal information. Individuals can find out if we hold any personal information by making a ‘subject access request’ under the Data Protection Act 1998 and/Or GDPR “Right of Access” If we do hold information about you we will:

  • confirmation that your data is being processed;
  • access to your personal data; and
  • other supplementary information
  • Provide this to you within one month of receipt of the request.

To make a request to Somo for any personal information we may hold, you need to put the request in writing addressing it to our GDPR Working Group, writing to the address provided below.

If you agree, we will try to deal with your request informally, for example by providing you with the specific information you need over the telephone.

You may instruct us to provide you with any personal information we hold about you. Provision of such information will be free with exception when:

  • The request is manifestly unfounded or excessive, particularly if it is repetitive, at which point we will charge a reasonable administrative fee in order to process the request.
  • A reasonable administrative fee can also be charged to comply with requests for further copies of the same information.
  • We also require the supply of appropriate evidence of your identity (for this purpose, we will usually accept a photocopy of your passport certified by a solicitor or bank plus an original copy of a utility bill showing your current address).

We will provide the information in a commonly used electronic format or secure remote access self-service system if possible.

We may withhold such personal information to the extent permitted by law.
You may instruct us not to process your personal information for marketing purposes by email at any time. In practice, you will usually either expressly agree in advance to our use of your personal information for marketing purposes, or we will provide you with an opportunity to opt-out of the use of your personal information for marketing purposes.

Third party websites
You might find links to third party websites on our Site. These websites should have their own privacy policies which you should check. We do not accept any responsibility or liability for their policies whatsoever as we have no control over them.

Updating information
Please let us know if the personal information which we hold about you needs to be corrected or updated.

If you have any questions about this privacy policy or our treatment of your personal information, please write to us by email to: or by post to18th Floor Portland house Bressenden Place, Victoria,SW1E 5RS, United Kingdom.